Learning and Development – The 70:20:10 Rule

The 70:20:10 model suggests that training should be made up of 70% job-related experiences, 20% interactions with others, and then the final 10% from educational events. Although this model was founded over 30 years ago, by three authors and researchers, it is still going stronger than ever today. Over the years, many training methods have come and gone but one that has remained a favorite for many is the 70:20:10 rule.

For companies looking to maximize the learning of their employees, this model is widely considered to be the most effective of them all. Through the three sections of learning, many internationally-recognized companies are using the model each and every year.

70:20:10 – Hands-On Experience 

The model suggests that this is, by far, the most important learning technique because it allows employees to really refine the skills that relate to their role. As well as learning from mistakes and receiving instant feedback, learning on-the-job also allows for decisions, challenges, and interaction with colleagues and managers.

From Others 

Continuing from the previous point, the next most important factor is the skills, mentoring, and collaborative learning that can occur with others. As two people can encourage and give feedback to each other, it promotes forward progression.

Traditional Training 

Finally, the final 10% is made up of educational events and traditional courses. Although this shocks many, the model suggests that more efficient learning can come from the previous two techniques.

Has this changed in the internet age?

When this model was first introduced in the 1980s, the wealth of information and resources that we now have weren’t available so has this model been affected? In truth, many have changed their views towards this model. Although some believe it to be accurate still, others state that the model is a little outdated because it doesn’t include informal learning and this is something that is becoming more and more popular as time goes on.

On the other hand, many individuals state that the model is consistent and that hands-on experience remains the most useful tool of learning even though the ratios don’t necessarily ring true for today’s learning opportunities. Of course, the internet has brought about a huge increase in the amount of resources available on computers, laptops, and even mobiles phones. However, the model is still accurate when considering the efficiency of each section. When looking into the efficiency of learning, which is what the model is all about, the model is still accurate and can be applied to the world today.

Download our whitepaper about how Easygenerator allowed T-Mobile and Nielsen to apply the 70:20:10 among employees. Sign up here to create courses with Easygenerator.

The Nielsen Case